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Nikon Coolpix P80 is a high-performance compact camera built to satisfy the
needs of camera enthusiasts and family photographers alike. The Nikon Coolpix
P80 harmoniously integrates a 10.1 megapixel CCD image sensor with Nikon’s
innovative EXPEED digital image processing concept and an 18x optical Zoom-NIKKOR
lens designed with the compact and comfortable styling of the Nikon Coolpix
brand. The P80’s 18x Zoom-NIKKOR lens covers focal lengths from 27-486mm (35mm
format equivalent). To ensure steady shots while utilizing the cameras versatile
zoom capabilities, the Coolpix P80 is equipped with Optical Vibration Reduction
(VR).

The Coolpix P80 comes packaged with Nikon's COOLPIX Software Suite for
organizing, editing and sharing photos. It also has PictBridge support and is
compatible with SD/SDHC cards. The Coolpix P80 will be available beginning April
2008 for approximately $399.95.
MELVILLE, NY (April 10, 2008) – Nikon Inc. is pleased to announce the COOLPIX
P80, a high-performance compact camera built to satisfy the needs of camera
enthusiasts and family photographers alike. The P80 harmoniously integrates a
10.1 megapixel CCD image sensor with Nikon’s innovative EXPEED™ digital image
processing concept and an 18x optical Zoom-NIKKOR lens designed with the compact
and comfortable styling of the Nikon COOLPIX brand.
“The COOLPIX P80 addresses a need from consumers for an ultra-zoom compact
camera that offers unrivaled Nikon performance and clarity,” said Bill Giordano,
General Manager, Marketing, COOLPIX for Nikon Inc. “Nikon is proud to continue
delivering the highest quality imaging products for photo enthusiasts and
aspiring photographers with a broad range of creative control options and
superior imaging ability."
Packing the power of 10.1 megapixels, the P80 captures fine detail with the
creative freedom to crop and edit. The P80 features Nikon’s legendary NIKKOR
optics, ensuring quality images even while at a distance to subjects. The P80’s
18x Zoom-NIKKOR lens covers focal lengths from 27-486mm (35mm format
equivalent). To ensure steady shots while utilizing the camera's versatile zoom
capabilities, the COOLPIX P80 is equipped with Optical Vibration Reduction (VR).
In line with other COOLPIX P-Series cameras, the P80 includes intuitive controls
via dedicated command and mode dials, providing easy access to shooting controls
and exposure mode settings. The P80 offers Programmed Auto [P], Shutter-priority
Auto [S], Aperture-priority Auto [A] and Manual [M] modes granting users the
ability to tap into the creativity of D-SLR functions while maintaining the
simplicity of COOLPIX functionality. What’s more, the P80 has the benefit of an
all-new Sport Continuous Mode, allowing users to shoot as many as 30 consecutive
pictures at four, six, or a quick 13 frames per second.¹
Capturing photos in lower light conditions is no problem for the P80. With a
light sensitivity range up to ISO 6400², users can now create new opportunities
to capture more natural-looking photos with minimal light, or fast moving
subjects with unparalleled clarity.
Composing and reviewing photos is an enjoyable experience on the large, 2.7-inch
LCD monitor with anti-reflection coating, wide viewing angle and 230,000 dots of
high resolution. An eye level electronic viewfinder is available for quick easy
viewing in challenging lighting conditions.
The P80 also offers quick access to a selection of 15 different scene-optimized
and movie modes including the ability to shoot pictures in both black and white
and color simultaneously. The new graphical user interface has an enhanced
pop-up design allowing for more precise menu navigation and interaction.
Nikon has incorporated its user-friendly Imaging Innovations into the P80,
designed to make the photo-taking process easier and more intuitive. These
technologies, referred to as “Nikon In-Camera Innovations” include In-Camera
Red-Eye Fix™, D-Lighting, and Face-Priority AF. In-Camera Red-Eye Fix™
automatically detects and corrects red eye, a common condition that occurs in
flash photography. In playback mode, D-Lighting compensates for excessive
back-light or insufficient flash in images. Nikon’s enhanced Face-Priority AF
automatically finds and focuses on one person’s face or up to 12 people’s faces
within one frame. Face-Priority AF provides faster and sharper focus to produce
clear, crisp portraits wherever the subjects are positioned in the frame.
The COOLPIX P80 comes packaged with Nikon's COOLPIX Software Suite for
organizing, editing and sharing photos. It also has PictBridge support and is
compatible with SD/SDHC cards. The COOLPIX P80 will be available nationwide
beginning April 2008 and has an MSRP of $399.95**. For more information about
the P80 and other COOLPIX cameras, please visit www.nikonusa.com.
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